1973: Sanka

 


Year: 1973
Advertiser: Sanka
Message: You can try drowning out the taste of bitter coffee with mounds of sugar but at that point is it still a cup of coffee? Better to start out with a coffee that isn't bitter in the first place.
Background/Fun Fact: The name Sanka comes from the French sans caféine or "without caffeine." The Sanka brand was created by Ludwig Roselius who, with the help of a team of researchers, was the first to develop a process by which to decaffeinate coffee.

Sources:
    -Ad: https://www.vintageadbrowser.com/drinks-ads-1970s/10
    -Fun Fact: https://en.wikipedia.org/wiki/Caf%C3%A9_HAG

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