1977: Kellogg's

 


Year: 1977
Advertiser: Kellogg's
Message: While Sugar Smacks may be a kids' cereal and have a fun mascot it's not all sugar. By showing parents (the target audience of this ad) the nutrition facts label Kellogg's gives them evidence of Sugar Smacks' healthfulness.
Background/Fun Fact: Kellogg's was the first cereal company to put prizes in its boxes.


Sources:
    -Ad: https://www.vintageadbrowser.com/food-ads-1970s/9
    -Fun Fact: https://en.wikipedia.org/wiki/Kellogg%27s#Marketing

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